Tuesday, June 15, 2010

Tracking and Testing for Ajax and Heavy Client Web 2.0

This week eBay hosted the Annual Developer Conference in San Jose. Mark Boyd, from eRL, spoke at the conference on the topic of Tracking and Testing for Ajax and Heavy Client Web 2.0. He spoke about how, using Tripod (for free hosting), Ajax for client-server interaction, and cgi for pixel tracking a seller can track visitors to ones’ listings. This is a quick start process with no additional hardware requirement. He also discussed seller-side A/B testing to discover different usability choices and techniques for detecting group interaction. The talk was very well received by the developer community.

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